Generative AI (GAI) technologies are disrupting professional writing, challenging traditional practices. Recent studies explore GAI adoption experiences of creative practitioners, but we know little about how these experiences evolve into established practices and how GAI resistance alters these practices. To address this gap, we conducted 25 semi-structured interviews with writing professionals who adopted and/or resisted GAI. Using the theoretical lens of Job Crafting, we identify four strategies professionals employ to reshape their roles. Writing professionals employed GAI resisting strategies to maximize human potential, reinforce professional identity, carve out a professional niche, and preserve credibility within their networks. In contrast, GAI-enabled strategies allowed writers who embraced GAI to enhance desirable workflows, minimize mundane tasks, and engage in new AI-managerial labor. These strategies amplified their collaborations with GAI while reducing their reliance on other people. We conclude by discussing implications of GAI practices on writers' identity and practices as well as crafting theory.

Microsoft and Google both unveiled their AI products for the masses, with Microsoft holding a whole event this week to show off the new Edge and Bing. Google also had an event in Paris and unveiled the first Android 14 developer preview, while OnePlus launched its first-ever tablet alongside a new phone. Cherlynn is joined this week by guest co-host Sam Rutherford to tear into the week's onslaught of news, and check in to see how we feel about Samsung's Galaxy S23 Ultra while reviewing it. Listen below or subscribe on your podcast app of choice. If you've got suggestions or topics you'd like covered on the show, be sure to email us or drop a note in the comments!